Outdoor. Endurance.

Front Point Sales is an independent sales agency dedicated to a singular, powerful mission: helping people enjoy their outdoor recreation for longer.

We represent innovative brands across the outdoor, run, bike, and ski industries, focusing exclusively on products and services that enhance and extend the enjoyment of time spent outside. By partnering with visionary companies, we are committed to building brands that enable a deeper, more enduring connection between consumers and their favorite outdoor pursuits.

Technique. Perfected.

Front Point Sales operates as a seamless extension of the brands we represent, providing full-spectrum sales management within the outdoor, run, bike, and ski industries. Our core services include strategic territory planning, expert retailer relationship management, and targeted product education and training. We don’t just facilitate transactions; we actively build brand equity by developing and executing strategic sales initiatives that ensure consistent growth and market penetration. By focusing on data-driven insights and a deep understanding of the end-user’s needs, we ensure our partner brands and their innovative products are positioned to help more people enjoy their outdoor recreation for longer.

Brand. Incarnate.

Beyond traditional sales representation, Front Point Sales is dedicated to bringing a brand’s story to life through impactful marketing activations and consumer engagement. We help build genuine connections by orchestrating events, supporting ambassador programs, and facilitating crucial in-store and at-event product demos. This hands-on approach ensures retailers and end-users alike experience the value of the products firsthand, driving both brand affinity and sell-through. By fostering a strong, engaged community around our partner brands, we amplify the mission to help everyone enjoy their outdoor recreation for longer.